MEET THE TEAM

We work hard, crazy hard and we love it. We are passionate about what we do and who we do it for. We create thoughtful and relevant partnerships, strategies + revenue-driving pipelines for the most influential companies and brands around.

We are collaborators, creators, connectors and cultivators. One day we stopped wondering “What If”, took the plunge, and said “Why Not”.

We are Team Bespoke and cannot wait to learn more about you!

Deanna Avi Madigan

Deanna Avi Madigan

Co-Founder

Deanna brings a creative force to everything she does and has spent the last 18 years helping clients market their products in the Retail, Consumer Goods, Telecom + Food & Beverage industries.

Abbie Moore

Abbie Moore

Director of Client Partnerships

With a passion for relationship building, and years of affiliate industry experience Abbie is a pro when it comes to cultivating and optimizing partnerships! She brings years of affliate industry experience with her to Team Bespoke and thrives on executing new partnership strategies for her clients.

When she isn't busy being a partnerships guru, you can find her cooking new recipes at her home in Columbus, Ohio with her husband, catering to her spoiled English Bulldog, spending time with friends & family, and catching a Peloton ride.⁠

Joey Asleson

Joey Asleson

Manager of Client Partnerships

Joey lives in Chicago, Illinois and comes to the team with a long background in affiliate and partnership marketing. Joey has sat on both sides of the table creating and launching a variety of partnership focused programs on both the agency and brand side. Whether he is scaling a retail program or creating a B2B partnership channel from scratch, he has done it all!

Mary Curme

Mary Curme

Partnerships Lead

With experience in affiliate marketing and account services, Mary's analytical and management skills are unparralled. She is a much welcomed addition to the team and a familiar face to many in our industry.

Outside of work, Mary loves exploring Chicago, keeping up with multiple Bravo reality shows at once, teaching herself to cook, and planning game nights with her friends.

Val Potenza

Val Potenza

Partnership Specialist

Valerie is a New York suburb native and recent graduate of Clemson University (Go Tigers!) where she gained experience in social media and digital marketing, public relations, and graphic⁠ design. With a passion for building relationships and creative design, Val takes pride in providing the best content and outreach for her clients.

Liz Curtis

Liz Curtis

Co-Founder

Liz is uniquely talented at connecting people. She just loves getting to know “y’all”. She’ll ask you a million questions
because she’s that curious. She’s legit
sad when it’s time to say good-bye. We
have to drag her away. But her process
creates a true relationship built on honesty
and trust. With that deep understanding
she’s able to find unique pathways forward
to meet her customer’s needs. Liz spent
more than 6 years at Rakuten where she
won record business for the company and
led a national sales team with passion
and expertise.

Jackie Thut

Jackie Thut

Director of Client Partnerships

Jackie has 10+ years in the affiliate marketing industry and a passion for relationship building + strategy execution.

When Jackie is OOO, her family keeps her busy—she is mom to Jackson, Juliette, and Norman (their Cavalier King Charles Spaniel).

Lauren Emde

Lauren Emde

Manager of Client Partnerships

Lauren comes to the team with a significant background in Affiliate marketing and especially enjoys working with people + building relationships! ⁠

Emily Petrowski

Emily Petrowski

Partnership Lead

Emily has a passion for building relationships and strategies all while working with amazing brands and partners.

Melissa Feemster

Melissa Feemster

Co-Founder

Melissa’s true passion is meeting people
and learning about brands. After getting her
MBA from Wharton, she built a career at
Rakuten, becoming GM of the US and UK
business. She learned a lot about big brands
and running teams. She then worked at a
fashion startup. With three successful exits
under her belt, she loves helping startups
figure out how to monetize their business via
partnerships.

Liz Nordlinger

Liz Nordlinger

Head of Operations

Liz Nordlinger develops innovative integrated solutions across Team Bespoke as the Head of Operations.

Shannon Keene

Shannon Keene

Senior Partnerships Lead

Shannon is a Chicago native and a graduate of American University in Washington, DC. She has previously worked with luxury brands in the affiliate space - working closely with her clients to meet and exceed their goals. She contributes her knowledge of retail and beauty to Team Bespoke and is always looking for ways to grow her clients’ programs and exceed their goals.

When she's not busy strategizing with her clients, Shannon enjoys long walks, yoga, trying out new recipes, spending countless hours on TikTok, and daydreaming about her next adventure overseas.

Madison Bemis

Madison Bemis

Senior Partnership Specialist

Madison lives in Seattle Washington and is a graduate of the University of Washington. She was introduced to affiliate marketing at her last in-house marketing role and became obsessed. One partnership quickly became a hundred as her passion for creating strong relationships turned into creating an entire partner network. ⁠⁠
In Madison's free time she enjoys getting outside and exploring the PNW. When weather doesn’t permit her to seek adventure, she enjoys many various art forms, a few of which are printmaking, throwing pottery, playing piano and singing.